Wed. Jul 17th, 2024

Brief overview of the mobile gaming industry

The mobile gaming industry is experiencing a significant shift as technology advances and consumer preferences change. In the stage of mobile-specific game development, the number of mobile-only games released on the App Store and Google Play has increased significantly in recent years. In 2019, mobile-only games accounted for 34% of all new game releases, compared to only 21% in 2016. (Source: Sensor Tower)

 This article explores the ways in which technology is impacting the mobile gaming landscape, including the rise of mobile-specific game development, the integration of virtual and augmented reality, and the use of artificial intelligence and machine learning. Additionally, the article will examine the ways in which these changes are affecting the way we play and interact with mobile games, and what the future of mobile gaming may hold.

Rise of mobile-specific game development

Have you ever found yourself playing a mobile game and thinking, “Wow, this is just like real life, except I’m a dragon and my enemies are giant robots”? Well, my friends, that’s no coincidence. The mobile gaming industry is on the cusp of a technological revolution, and it’s about to get even more surreal. As an example, Candy Crush Saga, a game that was developed specifically for mobile devices, has been downloaded over 2.7 billion times and generates over $1 billion in revenue annually. (Source: King, the developer of Candy Crush Saga)

First things first, let’s talk about mobile-specific game development. Gone are the days of squeezing console games onto a tiny phone screen. In terms of player retention, mobile-specific games are showing strong results. According to a study by AppLovin, mobile-specific games have an average player retention rate of 45% after 30 days, compared to only 25% for mobile games that are ports of console or PC games. 

Developers are now creating games specifically designed for mobile devices, with unique control schemes and optimized graphics. This means that you can finally play your favourite game while on the toilet without fear of losing your grip and dropping your expensive console in the toilet bowl. In terms of user engagement, mobile-specific games are also showing strong performance. In 2020, the average mobile game user spent 35 minutes per day playing mobile games, which is a 15% increase from the previous year. (Source: App Annie)

By terencekkbdxk@ACGN

I am a public relation specialist in branding planning, digital marketing, business promotions, and public relations strategies, also an ACGN (Animation, Comic, Game, Novel) enthusiast and collector with 10-year experience about Anime collectibles, ACGN trends, assessments and recommendations.

Leave a Reply

Your email address will not be published. Required fields are marked *